Why McDonald’s Becomes მაკდონალდსი: Georgian Localization, SEO, and Brand Adaptation
Walk through Tbilisi and you will quickly notice that global brands do not always look exactly the same in Georgian.McDonald’s becomes მაკდონალდსი.Dunkin’ Donuts becomes დანკინ დონატსი.KFC appears as ქეი-ეფ-სი.BOSS becomes ბოსი.Carrefour becomes….